COLOUR UP

New logo design for the clothing company ‘Jn-Joy’. For this project I focused myself on the baseline, which I thought off,  being ‘colour up your life’. I choose this baseline because they have very colourful clothes. I came up with a pixelated font for the logo were different hues arise. It’s based on a photo where the ‘RGB’ provides colour. Down below you can see the name card I've designed, with the logo and baseline on it. I made this card very simple: you 'colour up your life' by literally colour up  your life, in this example your house (pixelated).